BEAUTY | MONEY | TECH | CULTURE
Eryca Freemantle stands at the forefront of the global beauty industry, leveraging her extensive experience across Ghana, Dubai, Gambia, South Africa, and Germany. Known for her strategic partnerships with top brands such as Laura Mercier and Unilever, Eryca’s influence extends through Forbes and Bloomberg TV. She has also served on the advisory board of the London College of Fashion. Her mission is to inspire and empower beauty professionals through her visionary approach and commitment to diversity.
Shanice Hoo Mills is the Founder and CEO of Kallure, a PR and Communications agency focused on culture, lifestyle, and technology. With a background in performance, journalism, and media, she has worked at Vodafone, Citi Bank, and Atomic PR. She was recognized as one of the "9 Founders to Watch in 2023" by the UK Black Comms Network.
Beauty by Ad is owned by Adeola Chizoba Adeyemi, aka Diiadem. She Started her modelling and Video Vixen Career in 2008. Later, in 2016, the former video girl opened her brand, Beauty By AD. Following her vast transformation, Diiadem became an influencer for popular fashion and beauty companies.