PRESENTS
Celebrate Excellence in the Global Beauty Industry
E.A.T.O.W Global Beauty Awards
– London Edition
EBONYLIFE place LONDON, UNITED KINGDOM
Honoring a Legend: Sam Fine Receives the Lifetime Achievement Icon Award at E.A.T.O.W Global Awards 2023
Celebrate Excellence in the Global Beauty Industry
Date:
march 2026
Duration
3pm-10pm
Location
EBONYLIFE PLACE, UK
The E.A.T.O.W Global Beauty Awards is a prestigious ceremony that honours the most outstanding beauty artists, innovators, and brands from across the world. Held at the luxurious EbonyLife Place, London, this exclusive annual event brings together industry leaders, beauty influencers, and professionals to celebrate excellence, creativity, and cultural influence in the beauty sector.London, a global hub of fashion and culture, sets the perfect stage to host this historic gathering, with attendees enjoying a truly world-class experience.
Award Category
beauty icon of the year 2026
Rodney John
Celebrity Makeup Artist
Rodney Jon, a Philadelphia native, has built an impressive career as a freelance makeup artist. Initially drawn to fashion, he earned a degree in Fashion Marketing and worked at brands like J. Crew, Aveda, and MAC. His passion for makeup grew during his time at Aveda, leading him to leave retail and start his freelance business. This journey was filled with challenges, including financial struggles and unpaid work, but Rodney’s faith and determination led to success. Now based in California, he works in TV, film, and on red carpets, with a clientele that includes celebrities like Vanessa Simmons
and Michelle Williams.
Other Award Categories
Beauty & Technology Innovation Award
This award recognises brands, professionals, educators, or startups leading the way in merging beauty with technology to shape the industry's future. From AI-driven shade matching and personalised skincare solutions, to AR try-ons, digital consultations, beauty tech apps, and sustainable formulation technologies. This category celebrates those pushing the boundaries of what beauty can achieve through science, innovation, and digital transformation. It honours forward-thinkers who are not only creating cutting-edge tools and experiences but also bridging gaps, making beauty more accessible, personalised, inclusive, and future-focused for all communities globally.
International Beauty Entrepreneur of the Year
This award shines a spotlight on a powerhouse entrepreneur who is boldly navigating and disrupting the global beauty scene. Through strategic brilliance, fearless ambition, and a commitment to inclusive growth, they are influencing beauty markets across the world.
Makeup Artist of the Year (Global)
Awarded to a globally celebrated makeup artist whose brushstrokes speak volumes. Their work showcases visionary artistry, technical mastery, and a deep cultural relevance that uplifts and empowers diverse beauty narratives.
Skincare Brand of the Year
Recognising a trailblazing skincare brand whose commitment to innovation, inclusivity, and efficacy is reshaping how we care for our skin. This brand stands at the intersection of science, sustainability, and self-love, catering to the needs of all skin tones and types.
Beauty Influencer of the Year
This award honours a magnetic digital creator who is changing the way we see beauty. With compelling content, bold opinions, and a genuine connection to their audience, they have sparked global conversations, empowered followers, and built a community rooted in authenticity.
Rising Star in Beauty
An electrifying award for an emerging force in beauty—be it an entrepreneur, artist, or influencer whose fresh voice, creative approach, and undeniable talent signal a future icon in the making. Their ascent is inspiring, and their impact already undeniable.
Best Beauty Campaign (Inclusive & Impactful)
Awarded to a boundary-breaking beauty campaign that has challenged norms, celebrated diverse identities, and left an indelible mark on the industry. This campaign not only sold products—it sparked movements, touched hearts, and reshaped perspectives.
Hair Artist of the Year
Recognising a visionary in the hair industry whose styling prowess, technical innovation, and commitment to education elevate hair artistry to new heights. This award celebrates those who transform strands into statements and hair into heritage.
Beauty Educator or Mentor of the Year
This award applauds a guiding light in the beauty industry an educator or mentor whose unwavering dedication to empowering others has cultivated talent, opened doors, and built legacies. Through their wisdom and generosity, they are shaping the future of beauty.
Student-Focused Award Categories
for the E.A.T.O.W. Global Beauty Awards
Student Award for Excellence in All Hair Types
Celebrating Emerging Talent in Diverse Hair Care and Styling
This award is exclusively for students and emerging professionals who demonstrate outstanding knowledge and practical skills in caring for all hair types and textures — from straight to tightly coiled. It recognises future industry leaders who show understanding, creativity, and respect for global hair diversity, and who are committed to offering inclusive services that empower clients of every background.
Student Award for Understanding Skincare for All Skin Tones
Honouring Emerging Knowledge in Inclusive Skincare Solutions
This category is open exclusively to students and future skincare professionals who show a deep understanding of the unique needs of all skin tones, including melanin-rich, fair, and sensitive skin. It celebrates rising talents who apply science-backed knowledge and culturally aware practices to address skincare challenges like hyperpigmentation, dryness, sensitivity, and more — ensuring inclusive skincare solutions for all.
Student Award for Makeup Knowledge for All Skin Types
This award is exclusively for students and trainee makeup artists who demonstrate outstanding skills in working across all skin types and tones — including oily, dry, mature, acne-prone, or hyperpigmented skin. It celebrates future artists who understand that true makeup mastery goes beyond shade range, focusing on techniques and product choices that elevate beauty for every face, everywhere.
Sponsorship Enquiries
Product Entry Information
Terms & Conditions
Event Highlights
Exclusive awards ceremony recognising the top names in the global beauty industry.
Celebration of international talent with a special spotlight on African excellence.
An intimate VIP Dinner and Private Party for premium guests and award winners.
Partnership with top media and industry leaders including Tones of Beauty, BellaNaija, Beauty West Africa, Marie Claire Ng, Vanguard, and others to be announced.
Judging panel comprising E.A.T.O.W’s internal experts and respected industry figures from around the world.
PRICING
Tickets
Awards Ceremony Only
£99.99
No contracts - cancel anytime
VIP Dinner & Awards Ceremony
£149.99
No contracts - cancel anytime
Why Attend?
Step into an evening of elegance, empowerment, and excellence.
The E.A.T.O.W. Global Awards is not just an awards ceremony it’s a powerful celebration of beauty, culture, creativity, and community. It’s where the world’s most inspiring voices in the global beauty and creative industries gather under one roof to honour brilliance, break boundaries, and celebrate those who are changing the narrative. Whether you are an industry leader, aspiring entrepreneur, or passionate supporter of diversity and innovation, this is your invitation to be part of something extraordinary. Expect more than accolades expect meaningful conversations, unforgettable connections, and the kind of inspiration that lingers long after the lights go down. This is your moment to stand in the presence of greatness, surrounded by changemakers, creators, and pioneers who represent the very best of beauty and beyond.
Meet the Visionaries Behind the Verdicts
At the heart of the E.A.T.O.W. Global Awards lies a panel of distinguished judges each a luminary in their own right who bring unparalleled expertise, insight, and passion to the evaluation process. These trailblazers hail from diverse corners of the beauty and creative industries, embodying the very essence of excellence, innovation, and inclusivity that E.A.T.O.W. stands for. Our judges are more than evaluators; they are mentors, pioneers, and advocates committed to uplifting voices that redefine beauty standards and champion
cultural narratives.
With a discerning eye for talent and a deep understanding of the industry’s evolving landscape, they ensure that each awardee is not only celebrated for their achievements but also for their impact on communities and cultures worldwide. By entrusting the selection process to such esteemed professionals, we guarantee that the accolades bestowed are reflective of true merit and transformative influence.
Their collective wisdom and dedication fortify the integrity of the awards, making the E.A.T.O.W. Global Beauty Awards a beacon of authenticity and aspiration.
Head Judges
Eryca Freemantle
Global Business Strategist
Read More
Eryca Freemantle stands at the forefront of the global beauty industry, leveraging her extensive experience across Ghana, Dubai, Gambia, South Africa, and Germany. Known for her strategic partnerships with top brands such as Laura Mercier and Unilever, Eryca’s influence extends through Forbes and Bloomberg TV. She has also served on the advisory board of the London College of Fashion. Her mission is to inspire and empower beauty professionals through her visionary approach and commitment to diversity.
Abe Jawando
Strategic Leader|Builder of Women| Advocate for Impact
Read More
Abe Jawando is a Nigerian-born lawyer and Senior Executive Sales Director with Mary Kay UK & Ireland, empowering women to lead with confidence and financial independence. With over 20 years of experience, she has mentored women in leadership roles across various sectors. Abe is the founder of The Mentoring Room, Business Strategist for Fashion Souk Global, and the philanthropic leader behind 20SmilesFor20Years, supporting maternal health and education. She is also the author of Throne Room Whispers and the convener of the 66 Days Gratitude Journal Challenge, promoting personal transformation through gratitude. Her mission is to inspire generational leadership and impact.
Our Judges
Dabota Lawson
CEO Dabota Cosmetics
Read More
Dabota Lawson has built a multi-dollar beauty empire with Dabota Cosmetics. Her entrepreneurial journey is a source of inspiration, reflecting her dedication to empowering others and driving innovation in the beauty sector.
Shanice Hoo Mills
CEO Kallure Consulting
Read More
Shanice Hoo Mills is the Founder and CEO of Kallure, a PR and Communications agency focused on culture, lifestyle, and technology. With a background in performance, journalism, and media, she has worked at Vodafone, Citi Bank, and Atomic PR. She was recognized as one of the "9 Founders to Watch in 2023" by the UK Black Comms Network.
Adeola Adeyemi
CEO Beauty By Ad
Read More
Beauty by Ad is owned by Adeola Chizoba Adeyemi, aka Diiadem. She Started her modelling and Video Vixen Career in 2008. Later, in 2016, the former video girl opened her brand, Beauty By AD. Following her vast transformation, Diiadem became an influencer for popular fashion and beauty companies.
Donna Dia
Founder of Beauty Beat
Read More
Donna Dia is championing and celebrating Women of Colour. With her latest event, The Beauty Beat, she create a one-of-its-kind, two-day beauty experience tailored specifically to Black women, and delivered in Donna's signature high-end style.
Lola Maja
Beauty & Holistic Artist
Read More
Lola is a trailblazer in the beauty industry, known for her dedication to inclusivity and education. She founded "Sacred Lashes," the first Nigerian-owned lash brand, expanding to two full-service salons and a training academy. She later launched The SFX Store. Lola's work as a makeup artist has been featured in Vogue Italia and Forbes. Her extensive portfolio spans fashion, beauty, film, and music, showcasing her versatility and impact. Lola's achievements continue to inspire and empower others in the beauty and film industries.
Errol Douglas MBE
CEO of Errol Douglas
Read More
Hairstylist Errol Douglas MBE is a favorite among clients and industry peers. He has won many awards during his 3-decade career, most recently Hair Magazine & Hair Hero 2013 Most Wanted & Creative Talent 2013. He is the current President of the Fellowship for British Hairdressing, channeling his love for young talent and building on the profile of UK Hairdressing. He is a regular go-to expert with the UK &leading trade and consumer press.
Samantha Rusell
Co-Founder of Last looks Beauty
Read More
Co-founder of Last Looks Beauty, an afro hair and makeup agency that connects hair and makeup artists, most of whom are women of colour confident in working with various textures and tones, with jobs on film, TV, and commercial productions. She has been recognised with the Global Talent Visa for Arts and Culture in the UK for her contributions to the arts. Her agency, Last Looks Beauty, was awarded Best Small Business in the UK by the UK Black Talent Awards and is currently up for a nomination from the MBCC Awards for Outstanding Business.
Tayo Afolabi
Chief Strategist, World PR Media
Read More
A dynamic multi-sector business strategist dedicated to driving growth and innovation. Her expertise spans diverse industries which includes the Fashion, Beauty and Lifestyle Industry.She has successfully navigated complex challenges and identified opportunities for organizations to thrive. Armed with a keen analytical mind and a forward-thinking approach, she specializes in developing comprehensive strategies that align with market trends to propel businesses to new heights.
Dr Vanita Rattan
Cosmetic Formulator & Medical Expert
Read More
Dr Vanita Rattan is a cosmetic formulator and a doctor in Medicine (MBBS) and Physiology/
Pharmacology (BSc). She has treated 40,000 cases of hyperpigmentation globally with a 95% success rate, and was also awarded The BMA Book Award for outstanding contribution to medical literature. Dr Vanita Rattan has become the go-to voice for skincare, with 3.5+ million followers across YouTube, TikTok and Instagram. She is passionate about sharing her science-based wisdom to all, leading her to formulating her own doctor-backed Skincare, Haircare and Makeup ranges formulated for skin of colour, under ‘Dr. Vanita Rattan’.
Eryca Freemantle
Global Beauty Strategist
Read More
Eryca Freemantle stands at the forefront of the global beauty industry, leveraging her extensive experience across Ghana, Dubai, Gambia, South Africa, and Germany. Known for her strategic partnerships with top brands such as Laura Mercier and Unilever, Eryca’s influence extends through Forbes and Bloomberg TV. She has also served on the advisory board of the London College of Fashion. Her mission is to inspire and empower beauty professionals through her visionary approach and commitment to diversity.
Abe Jawando
Strategic Leader| Builder of Women| Advocate for Impact
Read More
Abe Jawando is a Nigerian-born lawyer and Senior Executive Sales Director with Mary Kay UK & Ireland, empowering women to lead with confidence and financial independence. With over 20 years of experience, she has mentored women in leadership roles across various sectors. Abe is the founder of The Mentoring Room, Business Strategist for Fashion Souk Global, and the philanthropic leader behind 20SmilesFor20Years, supporting maternal health and education. She is also the author of Throne Room Whispers and the convener of the 66 Days Gratitude Journal Challenge, promoting personal transformation through gratitude. Her mission is to inspire generational leadership and impact.
Our Judges
Dabota Lawson
CEO Dabota Cosmetics
Read More
Dabota Lawson has built a multi-dollar beauty empire with Dabota Cosmetics. Her entrepreneurial journey is a source of inspiration, reflecting her dedication to empowering others and driving innovation in the beauty sector.
Shanice Hoo Mills
CEO Kallure Consulting
Read More
Shanice Hoo Mills is the Founder and CEO of Kallure, a PR and Communications agency focused on culture, lifestyle, and technology. With a background in performance, journalism, and media, she has worked at Vodafone, Citi Bank, and Atomic PR. She was recognized as one of the "9 Founders to Watch in 2023" by the UK Black Comms Network.
Adeola Adeyemi
CEO Beauty By Ad
Read More
Beauty by Ad is owned by Adeola Chizoba Adeyemi, aka Diiadem. She Started her modelling and Video Vixen Career in 2008. Later, in 2016, the former video girl opened her brand, Beauty By AD. Following her vast transformation, Diiadem became an influencer for popular fashion and beauty companies.
Donnai Dia
Founder of Beauty Beat
Read More
Donna Dia is championing and celebrating Women of Colour. With her latest event, The Beauty Beat, she create a one-of-its-kind, two-day beauty experience tailored specifically to Black women, and delivered in Donna's signature high-end style.
Lola Maja
Beauty & Holistic Artist
Read More
Lola is a trailblazer in the beauty industry, known for her dedication to inclusivity and education. She founded "Sacred Lashes," the first Nigerian-owned lash brand, expanding to two full-service salons and a training academy. She later launched The SFX Store. Lola's work as a makeup artist has been featured in Vogue Italia and Forbes. Her extensive portfolio spans fashion, beauty, film, and music, showcasing her versatility and impact. Lola's achievements continue to inspire and empower others in the beauty and film industries.
Errol Douglas MBE
CEO of Errol Douglas
Read More
Hairstylist Errol Douglas MBE is a favorite among clients and industry peers. He has won many awards during his 3-decade career, most recently Hair Magazine & Hair Hero 2013 Most Wanted & Creative Talent 2013. He is the current President of the Fellowship for British Hairdressing, channeling his love for young talent and building on the profile of UK Hairdressing. He is a regular go-to expert with the UK &leading trade and consumer press.
Samantha Russell
Co-Founder of Last looks Beauty
Read More
Co-founder of Last Looks Beauty, an afro hair and makeup agency that connects hair and makeup artists, most of whom are women of colour confident in working with various textures and tones with jobs on film, TV, and commercial productions. She has been recognised with the Global Talent Visa for Arts and Culture in the UK for her contributions to the arts. Her agency, Last Looks Beauty, was awarded Best Small Business in the UK by the UK Black Talent Awards and is currently up for a nomination from the MBCC Awards for Outstanding Business.
Tayo Afolabi
Chief Strategist, World PR Media
Read More
A dynamic multi-sector business strategist dedicated to driving growth and innovation. Her expertise spans diverse industries which includes the Fashion, Beauty and Lifestyle Industry.She has successfully navigated complex challenges and identified opportunities for organizations to thrive. Armed with a keen analytical mind and a forward-thinking approach, she specializes in developing comprehensive strategies that align with market trends to propel businesses to new heights.
Dr Vanita Rattan
Cosmetic Formulator & Medical Expert
Read More
Dr Vanita Rattan is a cosmetic formulator and a doctor in Medicine (MBBS) and Physiology/Pharmacology (BSc). She has treated 40,000 cases of hyperpigmentation globally with a 95% success rate, and was also awarded The BMA Book Award for outstanding contribution to medical literature. Dr Vanita Rattan has become the go-to voice for skincare, with 3.5+ million followers across YouTube, TikTok and Instagram. She is passionate about sharing her science-based wisdom to all, leading her to formulating her own doctor-backed Skincare, Haircare and Makeup ranges formulated for skin of colour, under ‘Dr. Vanita Rattan’.
In Collaboration With
Frequently Asked Question
Who can attend the E.A.T.O.W Global Beauty Awards?
The event is open to beauty industry professionals, influencers, celebrities, and enthusiasts. There are ticket tiers available for general admission as well as exclusive VIP access.
How do I purchase tickets?
You can join by pucharsing your tickets by clicking the button above. Limited availability for both ticket tiers.
Can I nominate someone else for the E.A.T.O.W. GLOBAL Beauty Awards?
Yes, absolutely.
To nominate someone, simply complete the nomination form, upload examples of their work, provide their contact details, and submit the entry fee.
Please note: The information you provide will be used to contact the nominee if they are selected for the semi-finals, so ensure all details are accurate and up to date.
What categories are available to nominate for?
A full list of award categories is available on our website and nomination form. Categories span beauty, wellness, entrepreneurship, innovation, education, and social impact.
Can I attend even if I’m not nominated?
Yes. The event is open to beauty professionals, enthusiasts, influencers, press, and supporters. Tickets are available for general access and, if capacity allows, for the VIP dinner.
Is the event open to international guests?
Absolutely. The E.A.T.O.W. GLOBAL Beauty Awards is an international celebration welcoming nominees and guests from across the globe.
Will there be media coverage?
Yes. The event will be covered by official media and press partners. Photography and video content will be captured throughout. Attendance implies consent to be included in promotional content.
What is the dress code?
The dress code is elegant and red-carpet ready. We encourage all guests to come dressed to impress.
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"A Global Connector"
"She has been instrumental in bridging the gap between Africa and the UK by creating trade missions in the beauty space."
- Obi Asika
